The world's leading manufacturer for high performance and luxury alloy wheels.
New Release
Sema 2007
Date: 12/20/2007


S.E.M.A 2007

Innovative designs, creative marketing, trendy appeal, and absolute excellence are just some of the reasons why Rennen International & Donz Wheelz took it over the top at the 2007 SEMA Show in Las Vegas, NV. With a single goal in mind: "To express their individual style, innovation, luxurious ambiance, and exhibit their super-exotic vehicles." "The Take-Over" was the official team slogan for the show, which was an expression taken to stun the industry, think outside-the-box, and to create a show experience unlike any other. With an innovative display setup, Rennen International utilized custom-made displays to accentuate their exquisite wheel designs and detail on their products. Once again Rennen International & Donz Wheelz dominated the show and set themselves apart from the rest of the wheel industry.

Built from scratch, Rennen International and Showtime Customs Inc. created an exhibit to remember for a lifetime. After 500 pieces of cabinet plywood, 600 yards of imported velvet fabric, and 300 sheets of plexiglass, Rennen International featured the world's first fully enclosed plexi-velvet wheel display. From plan to execution Rennen International worked very closely with Showtime Customs to create a display that spectators would remember for the history of SEMA. The Wheel & Tire showcase at SEMA is known for its luxurious exotic displays, halls of cover models, and exotic vehicles. Rennen International took these aspects of display and took exhibition to the next level. From fit to finish, wood was hand selected, fabric bought from the finest fabric boutiques in New York, and craftsmanship from the nation's best engineers. The display featured a 16' high velvet wall, and fully velvet wrapped wheel display boxes, the prime object of the display was placed inside velvet enclosed boxes with dual spotlights to exemplify the new 2008 luxury wheel collection.

Rennen International & Donz wheelz aggressively dominates its position in the industry with award winning designs, superior styling, long-term durability, and innovative wheel technology. In 2008 Donz triples its design list with 8 new multi-piece designs, 4-new Pro-series designs, and 2-new Classic-Series designs, with a total of 14 new designs. Donz has made significant strides in luxury wheel manufacturing and custom wheels, it claims a major stake in the 3-piece forged wheel industry as the leader for design and engineering. Donz Wheelz has recently introduced a revolutionary multi-piece wheel manufacturing facility in Los Angeles, California, allowing them full capability to custom machine designs, engineer, engrave, create exotic fitments, and maximize lip sizes, Donz is currently offering a stunning 7" lip size for all of its new designs. Look out for the Donz Custom Multi-piece collection, for sizes ranging from 19"-28". The Donz Pro-Series has stunned the wheel industry since its arrival with single piece wheels that have a true multi-piece look , its' patented stainless steel lip technology features wheels available with painted and polished centers with deep chrome lips. The Donz Escobar one of the newest editions to the Donz Wheel family received the SEMA International Media Award in 2008 for Best New Engineered Wheel Design, it has been a honor for Donz to accept such a prestigious award and has proven the superiority of the Donz products with its counterparts. The Donz Escobar features a unique polished face with alternating painted and polished spokes which give it a unique tri-tone look, with a true 4" chrome lip, this wheel is an excellent addition for your Japanese Sport Tuner, European beauty or your American muscle. Rennen Luxury Wheel focuses in 2008 on exemplifying and developing 4-new wheels for its two-tone collection, these stunning lines are just an addition to an already successful line, since its inauguration. Rennen International has been the forefront in innovation on one-piece cast chrome wheels with revolutionary inserts that allow consumers to further customizing their wheels with paintable inserts that are easy to do and economical. It featured 4-new two-tone wheels that were added to its collection, these wheels feature ultra-deep lips (up to 7" Lips) and artistically strategic insert placements to enhance the wheel appearance and an added level of customization.

At the 2007 SEMA Show – Rennen International and Donz Wheelz, really took the show with its' display of super-exotic vehicles: 2006 Mercedes Benz SLR (Mclaren Built) with custom hand built Donz Hoffa's black with a brushed face and a black chrome lip, 2006 Lamborghini Murcielago Roadster with the newly featured the newly engineered directional wheel, the Donz Messina's, custom painted orange with a polished face and a 20x13 rear and a 7" chrome lip, and 2007 Rolls Royce Phantom featured the ultimate in luxury tuning, introduced the 24" Donz Gotti, a powerfully designed wheel to compliment the luxurious stance of the Phantom. The custom built show wheels and exotic vehicles took the show in awe as thousands of spectators stood around in amazement as the paparazzi took shots of the booth, models, and its vehicles. The sight at the 2007 Rennen International and Donz Wheelz booth was like no other, with lines around the corner stretching out to the other neighboring booths for autographs from Rennen International's spokesmodels, Xtina Noel and Xtine Samonte, and the Donz Wheelz Model Melanie Tillbrooke. With so much eye-candy its' just amazing the coordination and execution that made their presence seem so perfect.

In 2007 the SEMA show for Rennen International and Donz Wheelz was nothing but a success, from ideas to creation to execution its presence was well planned, and envisions to create a perfect final product. Leaving the wheel industry in awe at what a group of true automotive enthusiasts and creative artists and designers can create with a simple idea and implementation. Rennen International has achieved all of its goals for the show and has really made its stake in the industry and the leader in design, fabrication, engineering, and service.



SEMA 2007 - 12/20/2007
SEMA 2006 - 09/26/2006
Royal Merge - 09/26/2006
Bigger and Better - 07/20/2006
Reasons For Success - 05/05/2006
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